Market Entry Program

Focus Areas

The program provides targeted support for companies entering traditional industries and sectors, including mechanical and plant engineering, automotive and supplier industries and chemical and electrical industries. With this support, companies can effectively utilize their market potential in established sectors and strengthen their competitive position internationally.

Target Groups

The BMWK's Market Entry Program is aimed at small and medium-sized enterprises (SMEs), self-employed individuals, specialized freelance professions, and business-related service providers. The program supports these target groups with project-based measures to promote their foreign trade activities and successfully access new markets.

Benefits for Companies

• Market information from first-hand sources: Gain in-depth knowledge directly from the target region.
• Explore new markets: Discover promising sales markets and business opportunities.
• Build networks and establish contacts: Forge valuable connections with potential partners and customers.
• Meet local business partners: Benefit from direct discussions with local stakeholders.
• Expand markets: Broaden your business scope and penetrate new markets.
• Increase success in international business: Maximize export opportunities and achieve greater international success.
• Save time and costs: Leverage professional support to act more efficiently and cost-effectively.